Como calcular o investimento em digital?

É bastante fácil calcular o investimento que deverá fazer em marketing digital se tiver como objectivo gerar leads ou vendas. O primeiro passo é procurar o seu cpc (custo por click da sua indústria) e a taxa de conversão (visitantes convertidos em clientes). A partir daqui se quiser fazer 20 vendas e a taxa de conversão do seu sector for 4% e tiver um cpc 0,20 centimos precisará de 500 visitas ao seu website a um custo de 100 euros.

Grow
BIG
or go
home

Performance Digital

Q: O que é a performance digital?

A performance digital é a utilização integrada de todas as ferramentas digitais existentes, sejam elas de business intelligence, seo, paid-media, CRM/ automação, subordinadas a um ou mais objectivos, geralmente associados a vendas. Por oposição a uma visão canal a canal, em que se gere cada canal autonomamente, sem objectivos globais e concretos.

As agências de Performance Digital são um novo formato de agência totalmente focado na obtenção resultados.

A Gigantic desenvolveu uma metodologia proprietária que analisa e compara a sua performance contra a concorrência e mostra-lhe o caminho para o crescimento.

Se o seu objectivo é gerar mais vendas, leads ou apenas notoriedade podemos ajudá-lo.

A Performance Digital pode fazer crescer o seu negócio.

Na Gigantic olhamos para o mundo pós-pandemia como uma oportunidade. Com a aceleração do e-commerce e a evolução das ferramentas e canais digitais, está ao alcance de todas as empresas afirmarem-se e venderem em qualquer mercado mundial. Se tem objectivos concretos, fale connosco.

DESCUBRA O QUE UMA AGÊNCIA DE PERFORMANCE DIGITAL PODE FAZER PELA SUA MARCA.

Alguns dos nossos clientes:

OS NOSSOS SERVIÇOS

Independentemente de podermos trabalhar o marketing digital da sua marca em profundidade ou de prestarmos um serviço com um scope mais limitado, o nosso foco é sempre o mesmo: ajudarmos equipas e marcas a melhorarem a sua performance digital e a superarem objectivos.

A performance digital e a obtenção de resultados são o nosso dia-a-dia mas não acreditamos em promessas ou milages. Acreditamos em análise, em dados, em investigação, em criatividade, em trabalho e na obstinação de uma equipa que procura em todos os momentos melhorar a performance dos seus clientes.

BUSINESS
INTELLIGENCE

A informação é a base de qualquer boa estratégia de performance digital.

- Dashboards de E-Commerce e Media
- SEO Competitors Discovery
- SEO and Keyword Report
- Tracking and Analytics para E-Commerce
- Big data to Media

Na Gigantic utilizamos as mais avançadas ferramentas de analytics para recolher toda a informação sobre a performance digital de uma marca, dos seus concorrentes e das suas audiências. Saber mais >>

GERAÇÃO
DE TRÁFEGO

Aumente o tráfego do seu website ou E-commerce e cresça as suas vendas.

Orgânico/ SEO >>

Paid-Media >>

- Estratégia de SEO
- Optimização de Websites para SEO
- Criação de Conteúdos para SEO
- SEO Técnico de Performance
- Criação de Backlinks

Paid-Media >>

- Estratégia de Media
- Gestão de Media
- Optimização Performance de Campanhas
- Criação de Campanhas
- Criação de Landing Pages

CRM/ MKT
AUTOMATION

Multiplique a sua equipa de vendas reduzindo custos.

- Hubspot Partner >>
- Set e instalação de CRM
- Implementação de Automações
- Modelos de Lead Scoring
- Formação de Equipas de Vendas

A nossa equipa sabe como é difícil lidar com um income brutal de novas leads. Com os nossos serviços de automação poderá comunicar automaticamente com novas leads, classificá-las e disparar diferentes fluxos consoante a sua importância. Tudo para que a sua equipa se foque apenas nas oportunidades que realmente interessam. Saber mais >>

Dislike
Likes

Likes alimentam egos. Com a Performance Digital preferimos gerar negócio, convertendo visitantes em clientes.

FAQS

Perguntas geralmente colocadas por todos. Se a sua pergunta não estiver aqui escreva-nos e responderemos.

O que é a performance Digital?

> Na Gigantic vemos a performance digital como a utilização integrada de todas as ferramentas digitais existentes, sejam elas de business intelligence, SEO, paid-media, CRM/ automação subordinadas a um ou mais objectivos, geralmente associados a vendas.

O que fazem que a minha agência digital não faz?

> Como agência de performance digital começamos todos os projectos pela definição de objectivos claros e mensuráveis e pela correcta instalação de ferramentas de tracking.

A contínua perseguição de objectivos levou-nos a aprofundar continuamente a nossa capacidade de optimizar campanhas e aumentar conversões.

- Investigação contínua da concorrência
- Estratégias de tráfego de mercado
- Optimização de campanhas 24/7
- SEO de conteúdo, técnico e performance
- Aumento do ROI de campanhas
- Negativação de keywords
- Exclusão de meios
- Testes A/B de criatividade
- Gestão de campanhas algorítmica
- Gestão precisa de audiências
- Renovação continua de imagens de campanha

Que áreas de negócio trabalham?

> Podendo recorrer a ferramentas diferentes consoante os objectivos de cada cliente trabalhamos com todo o tipo de negócios B2C, E-commerces, e B2B, de imobiliário a grandes indústrias, de supermercados a dark kitchens.

Contudo só trabalhamos com equipas ambiciosas e comprometidas.

Em que sectores tem experiência?

> Qualquer negócio pode beneficiar da metodologia da Performance Digital. Temos actualmente experiência nos seguintes sectores: distribuição e retalho, imobiliário, construção, decoração, saúde, pharma, pets, banca e serviços financeiros, advocacia, desporto entre outros.

Conseguem estimar o meu investimento em media digital?

> Sim conseguimos estimar o seu o investimento desde que partilhe objectivos concretos.

Se por exemplo quiser fazer 20 vendas e a taxa de conversão do seu sector for 4% e tiver um cpc 0,20 centimos precisará de 500 visitas ao seu website a um custo de 100 euros.

Quanto tempo demoram para obter resultados?

Varia de projecto para projecto, e se estamos perante um desafio de tráfego ou conversão.

Desafios de conversão tendem a ter respostas mais complexas relacionadas com a comunicação e mensagens ao longo da jornada de compra. Enquanto que questões de tráfego relacionadas por exemplo com a gestão de campanhas podem ser resolvidas de um dia para o outro.

BLOG

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.elementor-item{font-family:var(--e-global-typography-primary-font-family),Sans-serif;font-weight:var(--e-global-typography-primary-font-weight);line-height:var(--e-global-typography-primary-line-height);letter-spacing:var(--e-global-typography-primary-letter-spacing);}.elementor-widget-nav-menu .elementor-nav-menu--main .elementor-item{color:var(--e-global-color-text);fill:var(--e-global-color-text);}.elementor-widget-nav-menu .elementor-nav-menu--main .elementor-item:hover,.elementor-widget-nav-menu .elementor-nav-menu--main .elementor-item.elementor-item-active,.elementor-widget-nav-menu .elementor-nav-menu--main .elementor-item.highlighted,.elementor-widget-nav-menu .elementor-nav-menu--main .elementor-item:focus{color:var(--e-global-color-accent);fill:var(--e-global-color-accent);}.elementor-widget-nav-menu .elementor-nav-menu--main:not(.e--pointer-framed) .elementor-item:before,.elementor-widget-nav-menu .elementor-nav-menu--main:not(.e--pointer-framed) .elementor-item:after{background-color:var(--e-global-color-accent);}.elementor-widget-nav-menu{--e-nav-menu-divider-color:var(--e-global-color-text);}.elementor-widget-nav-menu .elementor-nav-menu--dropdown .elementor-item,.elementor-widget-nav-menu .elementor-nav-menu--dropdown .elementor-sub-item{font-family:var(--e-global-typography-accent-font-family),Sans-serif;font-weight:var(--e-global-typography-accent-font-weight);}@media (max-width:1024px){.elementor-widget-heading .elementor-heading-title{line-height:var(--e-global-typography-primary-line-height);letter-spacing:var(--e-global-typography-primary-letter-spacing);}.elementor-widget-posts .elementor-post__title,.elementor-widget-posts .elementor-post__title a{line-height:var(--e-global-typography-primary-line-height);letter-spacing:var(--e-global-typography-primary-letter-spacing);}.elementor-widget-posts .elementor-post__meta-data{line-height:var(--e-global-typography-secondary-line-height);}.elementor-widget-nav-menu 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.elementor-item{line-height:var(--e-global-typography-primary-line-height);letter-spacing:var(--e-global-typography-primary-letter-spacing);}}.wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em;}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none;}

Performance Digital

A Performance Digital pode fazer crescer o seu negócio.

A informação é a base de qualquer boa estratégia de performance digital.

GERAÇÃO DE TRÁFEGO

Aumente o tráfego do seu website ou E-commerce e cresça as suas vendas.

Multiplique a sua equipa de vendas reduzindo custos.

FAQS

Perguntas geralmente colocadas por todos. Se a sua pergunta não estiver aqui escreva-nos e responderemos.

O que é a performance Digital?

> Na Gigantic vemos a performance digital como a utilização integrada de todas as ferramentas digitais existentes, sejam elas de business intelligence, SEO, paid-media, CRM/ automação subordinadas a um ou mais objectivos, geralmente associados a vendas.

O que fazem que a minha agência digital não faz?

Que áreas de negócio trabalham?

> Podendo recorrer a ferramentas diferentes consoante os objectivos de cada cliente trabalhamos com todo o tipo de negócios B2C, E-commerces, e B2B, de imobiliário a grandes indústrias, de supermercados a dark kitchens. Contudo só trabalhamos com equipas ambiciosas e comprometidas.

Em que sectores tem experiência?

> Qualquer negócio pode beneficiar da metodologia da Performance Digital. Temos actualmente experiência nos seguintes sectores: distribuição e retalho, imobiliário, construção, decoração, saúde, pharma, pets, banca e serviços financeiros, advocacia, desporto entre outros.

Conseguem estimar o meu investimento em media digital?

> Sim conseguimos estimar o seu o investimento desde que partilhe objectivos concretos. Se por exemplo quiser fazer 20 vendas e a taxa de conversão do seu sector for 4% e tiver um cpc 0,20 centimos precisará de 500 visitas ao seu website a um custo de 100 euros.

Quanto tempo demoram para obter resultados?

Agência

Performance

Conversão

Webdesign

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GERAÇÃO
DE TRÁFEGO

> Podendo recorrer a ferramentas diferentes consoante os objectivos de cada cliente trabalhamos com todo o tipo de negócios B2C, E-commerces, e B2B, de imobiliário a grandes indústrias, de supermercados a dark kitchens.

Contudo só trabalhamos com equipas ambiciosas e comprometidas.

> Sim conseguimos estimar o seu o investimento desde que partilhe objectivos concretos.

Se por exemplo quiser fazer 20 vendas e a taxa de conversão do seu sector for 4% e tiver um cpc 0,20 centimos precisará de 500 visitas ao seu website a um custo de 100 euros.